ONE BLOCK.
ENDLESS POSSIBILITIES.
A colourful home for players, builders and token communities.
Play together. Be early. Build something that lasts.
The identityTHREE FACES.
THREE FACES.
ONE SHARED WORLD.
A simple cube. Lime on top, cyan on the left,
violet on the right. Keep the wordmark intact.
The cube
Small spaces. Big recognition.
Social avatar
400 × 400. Safe inside a circular crop.
White lockup
When a single-colour mark is needed.
The community cover
X banner / 1500 × 500. Keep the lower-left clear for the avatar.
Made to stand outCOLOUR IS
COLOUR IS
PART OF THE GAME.
Blue gives the world its foundation.
Lime leads the way. Pink and violet bring the party.
The cube uses fixed artwork colours: lime #BDFF49, cyan #168BAB and violet #6155D9. Do not recolour individual faces. Use the supplied logo files.
BIG PERSONALITY.
CLEAR EVERYWHERE.
BE EARLY.
STAY LATE.
Aa Bb Cc Dd Ee
0123456789
0123456789
Big, brief headlines and game moments. Regular 400. Let the letterforms do the work. Never retype or rebuild the supplied wordmark.
Download font ↓Licence ↗Find your crew.
Build your world.
Aa Bb Cc Dd Ee
0123456789
0123456789
Body 16 / 1.6, controls 14–16, helper text 12. Use 600–800 for body and navigation, 900–1000 for short actions. Keep prices in aligned tabular digits.
Download font ↓Licence ↗Studio has a different job. Keep its editor focused with Manrope headings and Inter controls; reserve the expressive display face for the player experience.
Use it wellKEEP THE BLOCK
KEEP THE BLOCK
IN GOOD COMPANY.
Give it room
Keep clear space of at least one quarter of the cube’s width on every side. Minimum lockup width: 180px. Below that, use the cube at 24px or larger.
Respect the shape
Use the supplied artwork. Keep all three faces together. No stretching, rotating, extra faces, letters inside the cube or new gradients.
Make it readable
Use the colour lockup on dark blue. Use the white lockup on dark photography with a quiet backdrop. Put dark text on lime, pink and gold buttons.
Show the real world
Use actual GrowBlocks scenes and approved characters. Keep video muted by default with pause and reduced-motion support. Do not imply concept art is playable footage.
Invite people in
Say “Enter the plaza,” “Build your world” and “Meet the community.” Keep actions short, direct and specific. Show personality without obscuring the next step.
Be clear about access
Label planned whitelists, quests and perks. Never invent allocations, returns, player counts or live campaigns. The cube is the platform identity, not a GrowBlocks token.
Enter the plaza ↗Build your world ↗44px minimum touch targets. Visible focus. Labels as well as colour.
READY TO BUILD
SOMETHING TOGETHER?
Logos, social exports, colour tokens, fonts and usage notes.
Download the brand kit ↓
REAL WORLDS.
READY TO SHARE.
Two aerial covers and one consistent post system.
Make it yours in the browser editor.
The plaza from above
Main plaza aerial / 1500 × 500
Meet the communities
UGLY + Bundle Cat aerials / 1500 × 500
A system for every update.
Same logo, headline zone and footer. A distinct accent for each kind of story.
Create an X post ↗Announcement / Lime
1600 × 900 or 1080 × 1080
Community spotlight / Pink
1600 × 900 or 1080 × 1080
Builder update / Blue
1600 × 900 or 1080 × 1080
Early access / Gold
1600 × 900 or 1080 × 1080
Keep the feed unmistakably GrowBlocks.
One idea per post. Up to three short headline lines. Actual game imagery, approved logo and one category colour. Keep text inside the template margins; leave the banner’s lower-left clear for profile overlap. Preview crops on X before uploading.
Announcements describe shipped changes. Community posts name the project. Builder posts invite creation. Early-access posts keep “In development” visible until a campaign is confirmed. Pair each image with one clear action and an accurate link.
Read the posting guide ↗